What's up with all the new Toyota commercials? Did someone tell them a commercial blitz is the way to win back consumer confidence? I do not believe that to be an effective game plan. The typical American mindset is what have you done for me lately. Spending millions on TV commercials simply ain't it boo.
Give folks, in particular those inconvenienced by this SNAFU, some freebies. You know free oil change, front-end alignment, rotate the wheels . . . You get the point--spend those millions on your customers. Then give the party, whose idea this was, a lie detector test to determine their real motive.
The $64 million question remains. Who cut Toyota's break-line? Was this internal I spy? It does not add up. Toyota put the 'Q' in quality assurance and we are being told their stuff was as raggedy as Bay-Bay's six weeks old weave. Here is where the plot seems to develop some intrigue; I hear it was not the Japanese (Japan) side where the boom was banged, but rather the American (the U.S.) division. You mean to tell me Americans could possibly be possibly be responsible for something so dastardly evil? Please say it ain’t so! Commercials will not fix this.
Hey T, perhaps you need to curtail your outflow and hold on to your cash. I have a feeling you just might need every dime.
